SJ – Resan mot Sveriges nöjdaste kunder, winner 2018

Digital products & services

Examples: digital media, web design and web solutions, digital subscriptions, e-commerce platforms, downloadable software, apps, mobile services, cloud services, file management, communities, e-learning, video/music/sound platforms, interface design for software, e-commerce, IoT, reading tablets, etc.

Assessed in this category is the digital product’s user experience in its entirety, as well as its contribution to a long-term sustainable development for the planet, society and people. Emotional, aesthetic, functional and innovative qualities are weighed in relation to the product’s or service’s more general goals relating to the professional, communicative, accessible, environmental, social, economic and qualitative aspects.  

This category will feature 4 nominees and one winner.